About Us

Missfitte is an accessory brand founded by jewellery artist Yilin Wang in London in 2020. To symbolize the maverick, freedom, and elegance nature characteristics of women, as the brand tries to advocate, the brand name combines the French feminine noun ending and the word “Misfit” to form a new vocabulary “Missfitte”. 

Our expectation for the story of each wearer and each piece of our jewellery is life-long and timeless. We hold the belief in “Slow Fashion”, putting our heart in the change of the world and environment to taste the variation. We discuss the boundaries of craftsmanship and contemporary aesthetics to always dedicated to producing goods of sensitive quality and eternal beauty. Jewellery is micro sculpture towards our bodies. In the creation of jewellery, Missfitte has combined multiple of natural form and streamlined appearance, and metal and female romanticism are combined poetically so that Missfitte provides a variety of aesthetic options for contemporary women. 

Missfitte documents the innate beauty and complexity of the female character through the craft of jewelry design and fine art. At its core, Missfitte uses distinct ethereal designs to separate itself from conventional jewelry, exploring the spiritual medium between the human body and artistic expression.